Masterly Business Solutions
Case Study
FacebookAds
Case Studies
Steps to Reach the Top
Timeline of your marketing campaign
First Step
First, we perform
in-depth market research and
competitor
analysis, and
explore your
value propositions.
Second Step
Tracking code setup and implementation
so we monitor the analytics on your campaign
Third Step
Next, we perform keyword research
to find out what keywords would
be best for your campaign.
Fourth Step
It’s go time. Now
that you have
reviewed the
keywords that we’re targeting, it’s time
to start optimizing.
Fifth Step
A tea of SEO
experts will
optimize your
account to
gradually improve performance
and ROI.
Problem
The customer was originally running a Facebook
campaign and getting leads for over $160 per lead.
This cost per acquisition was too high for the product
they were selling.
Solution
Within the first 30-days of running our highly optimized Facebook campaign, we were able to bring down their cost to $40 per lead. We were also able to create a traffic objective campaign and get them clicks to their website for 7 cents per click.
Key Metrics
75%
Savings on lead cost
286%
Savings on traffic cost
27,824
Unique website visitors
Problem
The customer never ran a Facebook campaign before and was interested in generating leads for their local medical spa. Their average cost per acquisition
to generate a lead was $280 through traditional
marketing methods.
Solution
Within the first 30-Days of running our highly optimized Facebook campaign, we were able to generate them leads for $32 from 1 campaign. We also created another campaign and got them over 7,500 video views for their new commercial promoting their new location.
Key Metrics
200%+
Savings on lead cost
7,500
Unique video views
6
Cents per video view
